Location March 1930:
Vogue Novelty Co.
Represented in New York by:
Vogue Novelty Co. is listed as a member of New York Handbag Manufacturers Association in 1926 1926NewYorkHandbagManufacturersAssociation.
You don't get a better example of the height of Art Deco design that this Whippet offering for Spring 1930 by Vogue Novelty (page 64 March 1930 Hand Bag Modes.)
Vogue Spring Line Features Novelty Bags
"THE new spring line of the Vogue Novelty Co., Cincinnati, includes the well-known Vogue line of patent leather bags. Many smart novelties, including the "Whippet" model illustrated here, with a handle designed like a racing whippet, are being featured in the new line.
The Vogue Novelty Co. recently opened a new office in New York, under the personal direction of Paul Blumenstock, at 3 West 29th street. Here the line is prominently displayed in the center of the hand-bag market.
The Vogue line retails at $2.95 and $4.95. Mr. Blumenstock, operating as Paulbe, Inc. PaulbeCo, besides featuring the Vogue line, imports an attractive line of beaded and evening bags to retail from $2.95 to $25."