A company called Moskowitz Brothers exhibited at the Second National Merchandise Fair, held July 23- August 3, 1923 at the Grand Central Palace, New York City. (New York Times May 3, 1923, page 9) The retaionship of this firm to MM is, as yet, unclear.
"In 1948, Morris organized Morris Moskowitz Corp. and thus began the saga of "MM." "(June 1961 "Handbags & Accessories," page 76.)
Accessory market round-up
"Small evening bags in luxurious satins, velvets, and brocades are offered by Morris Moscowitz. Among them is a neat tailored satin pouch with a flap that is adaptable to any type of jewel trim. It comes in a myriad colors. A double handled bucket bag has a sloping circular top lined with a large round mirror."
Out of the bag
"ROVERS: Back from Europe are Morris Moscowitz of MM. whose trip, though a quickie, gave him a broad view of new European handbag collections." "Handbags & Accessories" October 1955, page 43
MM's Fall 1954 line featured glowing jeweltone. (July 1954 Handbags & Accessories, page 33)
A prime example of the "fake fur" novelty bag!
John Wanamaker in Philadelphia held a full on "Accessorama" in March 1955, launching Spring Accessories with an emphasis on azalea pinks, delphinium blues, nasturtium and narcissus white in all ready-to-wear departments. Company presidents visited, showing their entire lines. This full page ad from the Philadelphia newspaper featured Koret Handbags. The ad text reads "MM does Handbags at Accessorama. pinks, Delphinium blues, azalea pinks and sunny nasturtium colors! Mr Morris Moskowitz, President of MM, will present the gayest, smartest handbags ever, designed especially for us. $7.98 to $15.00"
Other exhibitors were Murray Rothenberg, president of Monet, Louis Kraussman, Vice President of Trifari, Mr. Koret and Mr. Henry Gould of Koret Handbags KoretInc and Otto Kraker of Van Raalt Gloves.
Accessory market round-up
"Morris Moskoivitz continues to do a good job on a split bottom classic clutch with jewel knob close in satin, velvet and brocade. The inside story features cream satin lining contrasted with color. A rounded gold chained pouch is suspended from a side close brass frame shaped like an inverted V. In many colors and fabrics to retail about $7.95." (Handbags & Accessories December 1955, page 34)
Bags for Spring 1956 were presented on January 3, 1956 by agreement as a member of the National Authority for the Ladies Handbag Industry. 1956NationalAuthorityMembers
Morris Moskowitz was features in the "VETERANS OF THE INDUSTRY" feature in the June 1961 issue of "Handbags & Accessories," page 76.
"MM" is the trademark. Morris Moskowitz is the man. Both have the same identity in the handbag industry — high quality, fashion-wise fabric handbags. Morris is a perfectionist and insists that every handbag bearing the "MM" label must leave the house with the same high degree of excellence that is associated with a work of art. One of the most interesting things about this impeccably dressed and well-groomed man is his sentimental eye for old-world attention to quality.